I've heard so much about this one and I remember the fuss all the way back to around 2009. I never really have it much thought, but as a makeup beginner I'm trying to collect all the basic makeup products - so at some point I needed to acquire a good bronzer. I immediately thought about the Hoola because: yes, you guessed right - it's matte!
After the first time I cleaned it, the brush started to shed horribly. It didn't stop and if I try use it I will have a couple of the brush hairs on my face. Very unfortunately.
The bronzer itself is very good. If you have pale skin, you will be able to achieve any desirable, subtle look with it. People with a tan or a lightly darker skin might need to built it up a look. I doubt it will work for dark skin. I have NC20 skin and I need a good deal of build up before I have a contoured look. I still like it because it doesn't look any cakey or fake. Because of the need to build up a lot I doubt you can get a highly dramatic look with it.